Gain Web Visibility in Natural Way Through Digital Platform

Posted by Sanket Patel

May 14, 2012

Social Media 17 min read

Gain Web Visibility in Natural Way Through Digital Platform

With the latest Google algorithm change, many webmasters and SEO gurus are worrying about their online business. In the latest search engine algorithm, Google has described SPAM techniques, which are most the webmasters using for optimizing their website. The update of Google Search Engine Web Spam is well-known as Penguin Update. It is observed that due to the latest update 3% of websites on the internet are affected whereas, with the latest penguin update, around 13% of websites suffer a lot.

It is advisable for webmasters and SEO gurus that make use of White Hat Techniques & Follow Google Guidelines if you want to get website visibility. After adopting such a technique, your website doesn’t get affected by any kind of update, which is made by Google. On another side, if you are using Black Hat Techniques, then your website surely face trouble in ranking and SERP’s. As all know that while one door of hope is closed, another one opens automatically. Like that, there are many other services available that are helpful for optimizing the site in a better way. Some of them are:

Video Submission

Nowadays, webmasters and online marketers are giving more importance to video marketing as it is helpful for bringing traffic to your website. More traffic is helpful for increasing the sales of their products or services as a result profit increases. If you are noticing changes after submitting videos to free video sharing sites in a positive way, then you will incline to create video more productive and submit it to more sharing sites.

Although we have an idea that submitting videos on a video-sharing website is a time-consuming task, on the other side, it gives the best result in the form of “number of views”. Video marketing is also used by network marketers and internet marketers for attracting traffic to their websites. With the help of Video submission tools, users can also able to upload a video by the software and add tags, titles and a description. Some of the video-sharing sites are:

  • http://www.myspace.com/video
  • http://vimeo.com/
  • http://www.youtube.com/
  • http://www.smugmug.com/
  • http://www.dailymotion.com/in

Photo sharing

Photo sharing is one of the best ways to get connected with someone through the internet. Photo sharing can be done in many ways through social networking sites, email, personal web pages and many other modes. Some of the best features such as thumbnails, slide shows or adding special effects are also added in this sharing service. As we all have an idea that Branding is a must for business in order to create an online presence of the business. This can be done through photo sharing. Photo sharing services are divided into two groups, i.e. free and chargeable. Photo sharing is one type of standard part of communication that is to be adopted by many webmasters. Some of the well-popular photo sharing sites are:

  • http://gallery.menalto.com/
  • http://www.flickr.com/
  • http://facebook.com/
  • http://picasa.google.com/
  • http://www.panoramio.com/

Local listing

Another way to increase the success ratio in internet marketing is through local listing. Local business listing is one of the best services, which is useful for local businesses as well as international businesses. With this service, a special region is targeted by opposing the whole internet population. According to some research, local visitors go for local listing on a search engine. Giving advertising through an online business directory is cost-effective. Many devices such as laptops, mobile phones or other internet-enabled devices are used for finding business services in the local areas. So, it is better to take the help of free local business listings. Some of the best local business listing sites are:

  • http://listings.local.yahoo.com/
  • http://www.bing.com/local/
  • http://local.botw.org/
  • https://biz.yelp.com/
  • http://www.hotfrog.com/

Document Submission

Nowadays, Document Submission plays an important role in sharing informative knowledge in a better way. Webmasters and SEO gurus are taking the help of this service in order to promote their product or service through documents. Documents are considered as trusted information that is helpful in creating Referral Traffic for your website. Step-by-step guidelines are also given in documents that provide appropriate ideas to the reader. It is in the written form, so it can be stored for proof also.

There is a number of people, who are reading and discussing business presentations, poetry, magazines and the latest best-sellers through digital publishing platforms. If you are thinking to create personal branding through a digital publishing platform, then here you will find sites:

  • http://www.issuu.com/
  • http://www.scribd.com/
  • http://www.slideshare.net/
  • http://www.yudu.com/
  • http://www.docstoc.com/

So, get ready to implement the above various techniques for optimizing your website and enhance ranking in search engines.

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