blurbpoint logo
Menu Button
  • Company
    • About US
    • Why Us?
    • Meet Our Team
    • White Label
    • Awards & Recognition
    • As Seen On
  • Portfolio
    • Case Studies
    • Testimonials
    • Video Testimonials
    • Our Clients
  • Marketing Services
    • Local SEO Services
    • Chicago SEO Services
    • National SEO Services
    • ON Page Audit
    • Content Writing
    • Link Audit & Removal Service
    • Panda & Penguin Recovery Service
    • Free Website Audit
    • Social Media Marketing
    • Online Reputation Management
    • Online Branding Management
    • Website Design
    • Responsive Web Design
    • Infographics Design & Promotion
    • Blogger Outreach
    • Blog Creation & Management
    • Lead Generation
    • Email Marketing
    • Pay Per Click Marketing
    • Conversion Rate Optimization
    • Inbound Marketing Service
  • Resources
    • Expert Talk
    • Webinars
    • E-Book
    • Videos
  • Blog
  • Contact
  • Company
    • About US
    • Why Us?
    • Meet Our Team
    • White Label
    • Awards & Recognition
    • As Seen On
  • Portfolio
    • Case Studies
    • Testimonials
    • Video Testimonials
    • Our Clients
  • Marketing Services
    SEO Services
    • Local SEO Services
    • Chicago SEO Services
    • National SEO Services
    • ON Page Audit
    • Content Writing
    • Link Audit & Removal Service
    • Panda & Penguin Recovery Service
    • Free Website Audit
    Social Media
    • Social Media Marketing
    • Online Reputation Management
    • Online Branding Management
    Web Development
    • Website Design
    • Responsive Web Design
    Content Marketing
    • Infographics Design & Promotion
    • Blogger Outreach
    • Blog Creation & Management
    Others Services
    • Lead Generation
    • Email Marketing
    • pay per click marketingPay Per Click Marketing
    • conversion rate optimizationConversion Rate Optimization
    • inbound marketingInbound Marketing Service
  • Resources
    • Expert Talk
    • Webinars
    • E-Book
    • Videos
  • Blog
  • Contact
  • Expert Interviews
  • SEO
  • Content
  • Social Media
  • InBound
  • Google
  • PPC
  • Reputation Management
  • Events
  • Webinars
our team

The Return of Google Penguin – 2.1 Strikes

Sanket patel October 05,2013 Google

Google Penguin 2.1 is scheduled to launch today, as said by Mr. Matt Cutts, Google’s search spam head. The new installment of the second generation Penguin algorithm is designed to target web spam and 1% of searches are seeming to be affected.

Penguin 2.1

With the release of the first Penguin update on 24th April, 2012, it was looking as if the search engine optimization industry was on the verge of ending. And for many of those who were indulging in unscrupulous ways of link building, it was a fact. According the the reports given by Matt Cutts, 3.1% of the search queries were hit by Penguin 2.1. However, the new release of this algorithm is less impactful than the former ones.

Since the release of Penguin in 2012, there have been four other algorithm updates and Penguin 2.1 is the latest one. Keep in mind that Google will move to the next number only when they feel that considerable amount of changes have been made to the existing number of algorithm to consider it a full update.

What Is Penguin 2.1 Looking for?

In all likeliness, Penguin 2.1 is looking for all that it’s predecessor was looking for. No one knew what would first Penguin algorithm come with. With the time passing by, there were some symptoms noticed when a considerable change in the ranking of a website was seen. What no one had anticipated was that Penguin algorithm took action against those back links which were pointing to the homepage or the major pages of a site. This was not realized until Penguin 2.0. was released and Matt Cutts stated that Penguin 2 went deeper into the website than the first installment.

Of what we have seen, Penguin algorithm targets the following:

* Spammy links
* Low quality links
* Paid links that are not “Nofollow”
* Black hat SEO techniques
* Links from Article syndication
* Abusing blog posting or forum
* Too many exact match keywords used in external links
* Too many backlinks from one website
* Aggressive exchange of links
* Anything that was listed on the Google Link Schemes page.

There is no human interference here. Penguin is just an algorithm. It works on a formula that is developed by the engineers of Google, and monitors how a website or web page ranks. It is said that the Penguin algorithm is a signaling system for the Google Search Quality team, making them aware to the happenings of unnatural linking.

twitter sharing button

One thought on “The Return of Google Penguin – 2.1 Strikes”

  1. Haresh Pansuriya October 8, 2013 at 11:19 am

    Thanks’s Ashish Really Great Information about Penguin 2.1 and this post is very informative about the next SEO stratergey thanks once again. ..

Leave a Reply Cancel reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Subscribe to newsletter

Subscribe to our newsletter to get access to our news and resources. Your email will be safe. Unsubscribe at any time.

Email *

Connect With Us on Social

As Seen On

  • our client
  • our client
  • our client

Achievements

  • our client
  • our client
  • our client

Our Clients

  • our client
  • our client
  • our client

Categories

  • Achievement (1)
  • Bing (6)
  • Content Marketing (45)
  • Conversion Rate Optimization (1)
  • Ecommerce SEO (1)
  • Events (18)
  • Expert Interview (19)
  • Expert Talk (1)
  • Google (79)
  • Google Analytics (4)
  • Inbound Marketing (15)
  • Internet Marketing (50)
  • Link Building (50)
  • Online Job (1)
  • PPC (16)
  • Reputation Management (9)
  • SEO (278)
  • SMM (39)
  • Social Media (64)
  • Voice Search Optimization (1)
  • Webinars (5)
  • yahoo (3)
➤

Home

  • Who We Are
  • Our Clients love
  • White Label
  • Our Team
  • We Featured On
  • Free SEO Quote
  • Get in Touch
  • Working With Third Parties

Our Intelligence

  • Inbound Marketing Service
  • PPC Service
  • Local SEO Services
  • Chicago SEO Services
  • Social Media Marketing
  • Panda & Penguin Recovery
  • Lead Generation Services
  • Responsive Web Design

Resources

  • Expert Talk
  • Webinars
  • E-Books
  • Helpful Videos
  • Free Website Audit

Quick Contact

Email: support@blurbpoint.com
Call Us: 516-665-1600
blurbpoint logo

Copyright © 2008-2021 BlurbPoint.com All Rights Reserved.

  • Privacy Policy
  • Refund Policy
➤