As per the latest update of SMX West conference, A new Google panda update is expected to roll out this Friday (March 15, 2013) or Monday (March 18, 2013). And some important changes may be introduced by the Google to the Penguin Algorithm. As per the Google’s Dignified Engineer Matt Cutts, this is going to be a very significant and big Penguin update before the end of 2013.
Therefore, many webmasters are expecting a major Google’s Panda and Penguin updates that may bring a great change in the SEO industry.
Earlier Penguin Updates introduced in 2012
Earlier, the Penguin update was introduced in October 2012. Before that it came in May 2012 and initially it was released in the month of April 2012. All these updates were designed with an aim to decrease the spamming and to target various websites that have unnatural link profiles. And now, this new update is being introduced in an effort to reduce the web spam and to expose the accountability and security flaws in various sites. So, there is a need for all the webmasters to make sure that their site is secure and is not using any unnatural links.
Link Networks need to keep their eyes open
Matt Cutts also said that this year Google is planning to target many more link networks, which may include some of the big networks within the next few weeks.
So, Let’s see what happens the next after this update. Be ready to face any new changes in the SEO industry.